The Appeal of Maisto Model Cars

By Julie-Ann Amos

Maisto model cars are considered to be some of the very best on the market today. The method to their appeal is two-fold: First, their replica models are absolutely perfect, and some of the most highly detailed models in production. Second, their toy cars are really imaginative and a lot of fun, even for adults.

Maisto model cars employs fewer than fifty people, total. This includes everyone who models the cars, the guys who go out and photograph the new models for reference, the upper management, and even the people who answer the phones. All of the design is handled in house by a small team of artists.

We point this out as an example of the integrity of the company. Maisto aren't out to make a quick buck on chintzy products, or else they'd be willing to hire any halfway decent car modeler who walks into their office. Rather, Maisto is only looking to hire the best of the best, passionate gearheads with a real love for cars and an almost unhealthy obsession with attention to detail.

This hiring practice pays off. When you look at a 1:24 scale model from Maisto Model Cars, you'll be able to count every screw and built on the body. Take a picture of a Maisto model, hold it up to a picture of the real deal, and nine times out of ten, you won't be able to tell the difference.

Maisto produces snap together kits, diecast models and high skill level model kits. If you really want the best detail, we recommend the high skill level kits. They take awhile to put together, but you really get an appreciation of what goes into these kits when you put them together yourself.

Those toy model cars we referenced earlier, on the other hand, don't really look anything like any real car on the market today. With the flip of a switch via remote control, their RC cars will transform into robots and launch foam darts at one another. In other words, these are the RC cars we wish we had to play with as kids.

These toy cars actually provide a lot of the income for the company, allowing them to take more risks in their scale modeling. For example, a perfect scale model of a Studebaker might not be the best selling item on the market, but because Maisto is also a toy company, they can afford to release other products that only a small handful of diehard gearheads will really appreciate.

Julie-Ann Amos is a professional writer. She regularly writes on the topic of collectibles and hobbies including Maisto model cars. She recommends Revell model cars if you need a quick trip down memory lane.